Compare miss Havisham and Lady Macbeth Essay

?Compare the presentation of Lady Macbeth and Miss Havisham. Explore how Shakespeare and Dickens present them as disturbed women. Disturbed is a definition of someone who has emotional or mental problems; both Lady Macbeth and Miss Havisham are presented as disturbed characters in one way or another. These two leading women both have characteristics that were not stereotypical of woman at the time periods that the play and the novel were set in; making them immediately appear strange to the audience or reader of that time. Shakespeare and Dickens both present their leading women in very different ways; however some aspects of their characters show similarities. The play Macbeth was set in Elizabethan times, where there was a patriarchal society in which men were superior to women. Women were known by their husbands’ names and were seen more as their husbands’ property than their partners. Elizabethan women were treated badly and disobedience on their behalf was a crime against religion as the society of that time believed that women were made to serve men. However, it was also believed that women were incapable of having evil thoughts or committing devilish crimes. The character of Lady Macbeth goes entirely against the typical Elizabethan woman as she is portrayed as strong and controlling over her husband Macbeth, and is the one to persuade him to commit an act of regicide. This would be shocking to an Elizabethan audience as regicide was known as the worst possible thing you could do, as they believed that their monarchs were sent from God. Miss Havisham is also the opposite of what women in her society were like; she was a spinster. This meant she was seen as a failure as in Victorian times, a woman’s proper purpose was to suitably marry; it was what they were born for. In most of Charles Dickens’ novels, the spinsters and old maids who appear are usually mad, desiccated, boring or secluded. Miss Havisham in Great Expectations is an example, a woman who fell in love and was jilted on the day of her wedding. She lived for the rest of life in her wedding dress, with one shoe on, a wedding cake uneaten on the table, and the clock stopped at the time she found out that her husband-to-be had deserted her. In Shakespeare’s play Macbeth, Lady Macbeth is first introduced in Act 1 Scene 5. She is reading a letter from her husband, immediately the audience see her as a determined and power-hungry character. In her soliloquy she reveals that Macbeth ‘shalt be what thou art promised’ her ambition for her husband to be king and indeed perhaps for herself to be queen is evident here. Shakespeare’s use of the imperative ‘shalt’ displays her controlling nature, showing her strength and masculinity which would appear unusual to the audience of that time. Although at first Lady M/acbeth would seem to be a rather queer character, the audience would not immediately class her as disturbed. Miss Havisham, however, is portrayed as a disturbed character right from when we first meet her in Chapter 8. Dickens first describes Miss Havisham through Pips eyes as he first sets foot in Satis House. The way the house and the room in which Miss Havisham sits is described, ‘no glimpse of daylight was to be seen in it’ immediately lets the reader know that she is extremely disturbed’ the whole house is stopped, including the clocks at the exact time she turned into a spinster. The idea of showing Miss Havisham first through Pip, allows the reader to see what is wrong, however, not fully understand why this is. Miss Havisham appears to be a much weaker character when she is first introduced as Pip describes her as ‘a skeleton in the ashes of a rich dress’. Dickens use of death imagery gives the reader an impression that Miss Havisham’s life is already over and she is just waiting to die. This makes the reader feel somewhat sorry for her at first and wonder why she is living in such a way. Although it is soon evident that Miss Havisham is not as weak as she first appears when she speaks to Pip for the first time; ‘â€Å"Come nearer; let me look at you. Come close. †Ã¢â‚¬â„¢ Dickens also uses imperatives in Miss Havisham’s speech ‘come’ showing that although regarded by all in that era as a failure she still has power to make others do whatever she wants. Both Lady Macbeth and Miss Havisham are both portrayed as evil characters throughout the play and the novel. Some people may argue that Miss Havisham is less evil as she does not murder anyone, however, she does ruin the lives of others, using Estella to break the hearts of men the way hers was once broken. Lady Macbeth does come across as more wicked than Miss Havisham most of the time however she might not be as evil and sinister as we are lead to believe. We realise this when she says ‘stop up the access and passage to remorse’. This shows the audience that maybe she does have some conscience because she knows she will feel guilty. However, another way to look at it is that she just wants to stop this from happening so that she can live happily as queen without guilt pulsing through her. This makes the reader think of her as a selfish woman who is used to getting exactly what she wants without any of the bad consequences that come along side it. The use of the modal verb ‘stop’ is strong and commanding and it doesn’t give the person she is talking to an option to say no. The idea of not being able to say no is repeated at the end of Act 1 Scene 5 where she tells Macbeth to ‘Leave all the rest to me’. Lady Macbeth is saying that no matter what anyone says no one will persuade her to change her mind about the murder of King Duncan. The language shows that she feels like she has the upper hand over Macbeth. Lady Macbeth uses her power to manipulate Macbeth into committing an act of regicide. Miss Havisham also manipulates people into doing things that they do not wish to do. She brings Estella up to get revenge on mankind and at the same time makes it impossible for Estella to love. Miss Havisham uses Pip for Estella to practice on and is delighted when Pip falls in love with her. ‘Well you can break his heart’ she tells Estella when she does not want to play cards with a ‘common labouring boy’. Miss Havisham says this in such a calm way that it seems to the reader that breaking someone’s heart is not a big deal to her, which it isn’t since she just wants revenge on all men. Although both of these women are ‘horribly cruel’ towards the end of the play and the novel they do realise what they have done wrong and feel guilty about it. Although the way they react to the guilt differs hugely. Miss Havisham becomes more normal with guilt and tries to put her wrongs right. ‘†Oh† she cried despairingly. â€Å"What have I done? What have I done? †Ã¢â‚¬â„¢ she becomes a weak, pitiable creature who begs Pip for forgiveness ‘on her knees and is desperate to do something ‘useful and good’ Her regret makes the reader feel sorry for her rather than blame her. Lady Macbeth becomes more and more disturbed with guilt, up until a point where she cannot take it anymore and commits suicide. Her grief must have been extremely bad for her to do this since she would know that she would be going to hell.

Analysis of Saab

Saab is an acronym for Svenska Aeroplan Aktiebolaget. The company was founded in Sweden in 1937 for the purpose of building aircrafts for the Swedish Air Force during World War II. After the war ended, Saab entered the automobile industry and relocated to Trollhattan where they are still located today. Saab is well diversified producing products in five different business units: Aeronautics, Dynamics, Electronic Defense Systems, Security and Defense Solutions, and Support and Services. Saab was acquired by General Motors in 1990 who then sold the rights to Spyker Cars in 2010. Target Consumer: Saabs’ target market is labeled as â€Å"postmodern individualists† who create their own style rather than following others. These individuals are considered well-educated and usually live in urban areas. They seek a car that is simple, delivers quality performance, and provides outstanding safety. The car driving experience is built around the idea of providing pleasure for the driver. Saab’s main markets include Sweden, United States, and the United Kingdom. Competitors: Saab competes with many well established brands and companies in each of its main markets. The Volkswagen Group which owns; Audi, Bentley, Bugatti, Lamborghini, SEAT, Skoda, and of course Volkswagen is one of Saabs’ numerous competitors. They also compete with BMW, Volvo and Daimler AG who makes Mercedes. Saab has been struggling to revive slumping sales in the US market for some time. Their lack of ability to create a distinctive design and finding the right price tags are some of the reasons they have found it difficult to compete as a luxury brand. Industry Analysis: The automobile industry as a whole has taken a hit since the global economic downturn and has created an uphill battle for Saab ever since. In 2008 the Swedish government had to provide financial assistance to both Volvo and Saab due to the automotive industry crisis. These events have taken a toll on Saabs output and performance within the industry. In February of 2009 General Motors, Saabs owners at the time warned that Saab may fail should the Swedish government not intervene again. Struggling to maintain a stable financial intake Saab was forced to close down its manufacturing plants and again seek financial aid outside of the company. Saab’s capacity to preserve a stable imagine as it moves forward is critical to future success in the competitive automobile industry. SWOT Analysis: After taking a look at Saab’s strengths, one of its strongest is its ability to innovate. As stated earlier, Saab offers a variety of products ranging from military defense, aeronautics, civil security products, and automobiles. Saab has demonstrated several first mover advantages throughout its history. For instance, Saab created the first car standardized with fitted seatbelts in 1958. More recently, they introduced cross-wheel drive in 2008. In general, Saab emphasizes safety in the production of its cars, satisfying its customers by creating a safe vehicle is one of Saabs key strengths. A few other strengths include brand loyalty as well as foreign brand strength. With strengths also comes weaknesses, and one of Saabs biggest weakness is its small market share. Its automobiles are only marketed in select countries and to a certain consumer. This is probably a key reason why the company has been losing sales, causing them to recently halt production due to insufficient funds owed to their suppliers. This has been leading to work stoppages along with Saab missing sales targets. This can drastically hurt the company’s brand image and further damage sales in the future. Saab is also caught in the middle of prices with competition. Majority of its cars are not priced towards the lower or upper bounds in the market. Forecasting Saab’s opportunities in the future all does not seem to be lost. If Saab is able to establish a form of credit and investment from outside resources, the company can get back on its feet. Saab’s main focus now should be to move into new markets and attempt to capture market share. With recent news and talks of securing money from Chinese investors, Saab should act on this opportunity. By partnering with the Chinese, Saab will have access to the Asian markets which can potentially generate new market share and sales. They also have the potential to gain manufacturing innovations which can lead to cost savings as well as technological advancements. Saab is still a company with many threats however. If Saab is unable to capture market share, it will be difficult for them to recover. Key Issues: As mentioned earlier, Saab Automobile was forced to stop making cars because of a dispute with their suppliers about payment. The vice president of global sales at Saab hoped the issue would be resolved within a week so the carmaker could get the needed parts and resume vehicle assembly. This incident was the result of Saab’s component makers halting deliveries and demanding payment. Saab did not have the cash to pay their suppliers, so a loan was needed. It is important for a manufacturing company to maintain a good relationship with their suppliers. Saab was unable to do that and it hurt the production of their cars. Innovation is also important for Saab, they should continue to innovate new safety features and improve the performance of their vehicles to achieve a competitive edge. Recommendations: Since the major issue for Saab right now is lack of liquidity, the first recommendation for Saab is to get more funding from the European Investment Bank. Bringing a new Russian bank could be a good idea and building trust to enhance investment. Unfortunately, Saab’s financial plan is quite dependent on the government policy which makes it more difficult for Saab to be flexible in its decision making. It is very important that Saab maintains better communication and trust with its suppliers to increase a good reputation and a basis to demand longer deadlines for payment. In addition, there might be some operational issues or supply chain unbalance, which could be the cause of lack of leadership. This could be the result of their illiquidity. In this case, this is now high time for Saab to actually look over its operation and whole procurement process, apply lean manufacturing, and figure out the root of the problem.

Internet Technology, Marketing, and Security Essay - 1

Internet Technology, Marketing, and Security - Essay Example Billions of people visit websites every day, which increases the likelihood that the product be seen by the target audience. If we count the number of users in Facebook its size would be greater than even United Sates. People are spending more time on the internet to do online shopping than the traditional shopping in the malls (Zarrella, 2009). No one likes to wait in the long queues during their holiday season and rather choose and order from home. Answer 2 Advantages of Social Media Marketing The best thing of suing social media marketing is that it is free. Anyone can sign up to their Facebook, Twitter, Google+, LinkedIn, Pinterest and other countless sites free of cost and can build huge list of followers in their page and post about any new product or new advertisement that the company is coming out with. According to a recent survey by comScore, it was seen that around 98% of the online population living in USA uses Social Media sites, and worldwide out of every 10 people 6 us es social media forums. Hence it is ideal for businesses to reach out to new target customers and new markets where they have no presence. Through these networks professionals can interact and share ideas and discuss about important topic across boundaries in much lesser time than ever imagined. Hence one can use LinkedIn as a more professional site or Twitter to give quick updates or Facebook as more friendly and informal sites. Disadvantages of Social Media Marketing Social media marketing might not be free, but a business needs to take into consideration the time it takes to make new relationships, time it takes to catch their attention, make the sites look great. The company needs to spend time regularly to update their status and read new comments of the customers, like reviewing their suggestions, replying to their comments, accepting any new request etc. Any negative publicity will severely damage their reputation as it is seen worldwide by millions of fans following. Though there are a lot of Social media sites to choose and spread their networks, firms must understand the simple fact that they are just a needle in the haystack. They have to stand out from the crowd. It is easy for anyone to get frustrated with lack of response form the customers; hence they must have a clear thought out strategy. It is not easy to get a Facebook like from millions of people in the internet, and hence they must take their time to build the relationship. Answer 3 Pepsi launched their Pepsi Refresh Project in 2010. Pepsi funded people for their business ideas in areas like health, food and shelter, arts and culture, education and planet and neighborhoods. Pepsi measured the results of their campaign through the level of engagement between their customers and their brands, the level of social impact it created and the brand-equity results it created. It was seen that consumers felt that Pepsi as a cola making company cares about the community and their thinking of Pepsi a s an innovative and forward thinking brand was strengthened. Pepsi’s research showed that the consumers who knew about the Pepsi refresh project started to choose Pepsi over any other brand while buying any cola drink. It was also seen that the social network which Pepsi developed had the largest fan base as compared to any beverage company. It showed both the aspects of how these kinds of programs can be very successful and not

Discussion Q Assignment Example | Topics and Well Written Essays - 500 words

Discussion Q - Assignment Example Third, personality traits can be used to predict people’s behaviour and values tend to influence behaviour through conviction of what is morally right. Finally, the paper explains how consultants can leverage values and personalities of leaders through motivation. Emotions are expressed in varying forms of human experiences that occur in episodes and often unconscious. They are activated from the environmental interactions with people or situations and cause certain physiological conditions that influence bodily reaction towards a subject of the situation. Attitudes on the other hand entail a system of beliefs that influence an individual’s judgement through their conscious logical reasoning of the assessed situation. In subordinate coordination theory of emotions, Haselton and Ketelaar claim that emotional experiences influence the human’s system of perception, activate inferences and regulate behaviour (2005). As people get sensory information in their brain, based on their perception, they attach emotional markers to it and form emotional responses like happiness, sadness, fear and anxiety. Under the logical reasoning process, the formed emotion will be used to shape ones thoughts and beliefs towards the subject of interest. Here, the attitudes influence the judgement. Merging of the two (emotion and attitude) tend to determine one’s supportiveness, collaboration, willingness, involvement and rejection towards a situation or subject. Reaction behaviour can be expressed through bodily movement, facial expression or in tones. Change initiatives can either be successful when embraced by employees or fail if rejected. Normally, people perceive change to come with re-structuring of organizations, disruption in patterns and habits in a setting. This may introduce a stress factor, which requires coping mechanisms to adjust to the changes. Vakola and Nikolaus research in organizational change â€Å"revealed that highly

Final Project Essay Example | Topics and Well Written Essays - 750 words - 1

Final Project - Essay Example These conclusions may be disturbing, but they are extremely liberating. Furthermore, Marxism addresses various classes that are found in a society, these classes comprises of the haves and have not’s. The haves are known as the capitalist they control the markets and own industries. In addition, they also control the government institutions, which enable them to control violence that is organized by the state. The â€Å"have not’s† are normally the working class, and they normally work in industries and institutions owned and controlled by the capitalists. Feminism addresses another lack of equality, which is inequality, based on sexes. For a long time, society has confined women to certain activities, which have made them unequal, compared to men. There are certain expectations that are put on women, such as serving their husbands. Therefore, women for a long time have been subjugated to male authority, and they have been treated like a form of property or objec t (Donovan, 1985). There is also the confinement of women to certain activities like raising children and performing certain chores at their homes. Feminism perspective deals with the inequalities that are subject to a person’s gender. The reason why feminist perspective is my favorite is that it deals with issues that are experienced in daily lives. This makes it extremely real and applicable in the present day and the future. Feminist perspective also explains reasons why women who have progressed than men insist on being submissive to male authority. According to feminist perspective, submissive women are considered good by men. Therefore, they are guaranteed of economic security and protection from men violence. The other reason why feminist perspective is my favorite is its similarity to Marxism in breaking the norm into bringing liberation. This is because it breaks what is known as romantic love to explain how men rule by force. This enables the learner to think about the fundamental injustices that have been subjected to people based on their gender. Feminist perspective on race is that racism occurs when a person gets an advantage as a result of his or her race. In addition, there are those who are of the opinion that racism is about a race having a belief of superiority over others. However, feminists insist that racism is a system and cannot be carried out by an individual. There is a difference between a personal opinion and institutionalized racism according to feminist theory. Feminist theory also includes having privilege that is not earned as a result of a person’s race as racism. There are also arguments that those individuals that get these unearned advantages either willing or not are also racists. According to this theory, no person should plead ignorance by getting advantages for belonging to a certain race. Moreover, feminist theory differentiates personal prejudice from racism since individuals carry out prejudice while a c ommunity carries out racism. According to feminist theory, women who gain from advantages they gain for belonging to a certain class makes them racists, as well (Jackson, & Jones, 1998). The feminist perspective on gender is that there is difference sex and gender. Therefore, sex refers to the biological determinism on sex features found in a person. On the other hand, gender means certain factors that are denoted on men and women. These factors are normally social factors such as behavior, social role and identity.

Decision Making with Managerial Accounting Case Study

Decision Making with Managerial Accounting - Case Study Example In other words, managerial accounting is referred to as the internal business-developing role of finance and accounting professionals who plan, implement and manage the internal systems, which encourage effective decisions, thereby supporting and controlling the value creating activities of an organization (Ioana-Diana, 2014). Managerial accounting is aimed at providing financial and non-financial information to managers, so as to help them make the best decisions. It facilitates effective internal decision making that is primarily focused on planning and controlling purposes. The type of decisions taken by managers depends heavily on the accounting information available to them. Given the fact that financial accounting data does not provide sufficient detail for internal decisions, it must be broken down to further details, regarding individual services and products offered by the company. Not only do managers need to be aware of the cost of a service or product, but they also need the cost information to be broken into intricate details of smaller components, that will enable them to conduct ‘what if’ analysis and thus, predict the future. The types of decisions that managers more often than not are supposed to make are regarding pricing a particular or a group of products, dropping a produ ct or product line, purchase of new resources by replacing the old ones, assessing the performance of managers and divisions of an organization and sometimes, making instead of purchasing a product. Therefore, this suggests that the two fundamental utilities of managerial accounting are planning and controlling. Both the factors mentioned in the statement above help managers to accomplish fluent decision making (UNF, n.d. ). The principal role of managerial accountant is to record financial information within the financial statements of a company, which is utilized by the management team of the organization to

The unfair portrayal of Islam in the West Essay

The unfair portrayal of Islam in the West - Essay Example Muslims all over the world are now seen with contempt and hatred by the western community. This is more like a generalization about the whole western world but to some extent it is true. Some important questions arise as to who is responsible for this drastic transformation? Why has such a change taken place? Why does West feel threatened by Islam? For how long this war between West and Islam will continue? What can be done to change the image of Islam in the minds of the western community? For decades there has been a social war between the west and Islam. Their concepts and culture differ from the very beginning. There has always been a very well defined boundary between both the worlds. One cannot ignore the fact that power of the whole world lies in the hands of the West. The West sees Islam as a conservative religion and considers the followers of this religion as narrow-minded beings. Muslims all over the world are being discriminated and in some places it is even seen that they are humiliated. But this is more like digging into the past and gaining evidence on the basis of social sciences. The present scenario of the world is more important to answer the above mentioned questions (Shadid & Koningsveld 2002). It all started when the world was shaken by the 9/11 attacks on the World Trade Centre. According to the investigation reports it was found that the people responsible for these attacks were Muslims. This was the first time when the whole world came to know about Taliban and Al-Qaeda. These are Muslim groups that are believed to be the backbone of all terrorist activities going on in the present world. In the last decade this world has faced the most ominous terrorism events. A list of examples can be quoted where the West has linked Muslims to terrorism in the present day. London Bombings and Mumbai Bombings are a great example of such events. After the 9/11 attacks, London also fell as a victim to the terrorist activity. On July7, 2005 London’s transportation system was hit by deadly explosions. Three bombs exploded in the underground tubes and one explosion took place in a double Decker bus. Together these four suicide bombings took away the lives of fifty-six innocent peo ple and left more than seven hundred and fifty injured. When the investigation report was issued, it stated that the attacks were conducted by group of Muslim people. And the reason stated for the motivation of these attacks was that this group of people wanted justice because they perceived that West was unjust to the Muslims. But the authorities failed to report how these attacks took place and even the involvement of Al-Qaeda remained unclear in the report. Now this is where the role of media came in (BBC News 2005; Amin 2003). Media has been the main factor after the terrorist activity that has led to the deterioration of the image of Islam in the minds of the Western community. Media exaggerates all such activities by showing sick videos of the event and its victims. The vocabulary that the media uses to narrate such events is enough to cause disgust against the Muslims. This all sounds more like a game. It all seems like the West is trying to plot against Muslims. Western medi a is the strongest and the most impactful media. They show what they want to and create the exact impact that they aim to (Amin 2003). Everything is in bits and pieces but when joined together it all gives the same conclusion that Muslims have been cornered out by the West. Now the situation is that whenever a terrorist activity takes place, even before the investigation starts, Muslims are believed to be behind that. And somehow or the other, evidence is created in such a way that the end result is that Muslims are behind the whole terrorist

Responses Essay Example | Topics and Well Written Essays - 250 words - 1

Responses - Essay Example This is because through the humanistic approach employed by John Calvin and Martin Luther among others, they were able to go back to the sources with the aim of critically and carefully studying the past documents and texts which they discovered to be governed differently from the Roman church of their time .These studies led to the radical critique of the institutional church and traditional theology. Luther used a new edition in the Greek New Testament in 1516 to attack the practices and indulgences of the roman church. I feel the protests erupted because the Roman Catholic Church defended themselves by producing a counter history (George, 40) to come up with a factual interpretation of the bible which later led to conflicts between them and new protestant church. The author was not successful in making me think that the Roman Catholic Church attacked the protestant church and the new writings, although I feel that the Roman church defended itself instead of pointing out the weaknesses of the protestant church. Luther’s and Calvin’s goal was to prove that the Roman Catholic Church did not follow traditions the early church had laid for them. Tension grew among these two groups especially in the publication of â€Å"Ecclesiastical Anals† written by Italian Cardinal and Historian Caesar Baronius (George, 40) to prove that the church did not follow its traditions. In addition the use of â€Å"Madgeburg Churches† by Lutheran Theologies was also a means of attacking the Catholic Church via writings. Generally in my opinion, it’s fascinating that the religious revolution in Europe was majorly based on writings although a few persecutions were

Jackson Pollock's Painting Assignment Example | Topics and Well Written Essays - 500 words

Jackson Pollock's Painting - Assignment Example The paper "Jackson Pollock's Painting" focuses on the paintings of Jackson Pollock. His art is considered as the modern art and shows how the modern artists contributed to a change in creating arts like paintings and sculptures bringing it to the international stage for Avant-garde art. Through Jackson Pollock’s paint on convergence it shows an innovative method of the development in the history of painting. During that time of painting there was cold war between the United States and Russia; convergence painting was a way of expressing freedom of expression. Convergence art was a clear expression showing his feelings as it was an impression on social realism and also overt political gestures as it showed realism. This art by Jackson Pollock shows simplicity in its creation as he mainly use the available art applicants like household’s paint, sand, syringes, knives. Through the convergence painting we can see that it is a way he used in expressing his feelings as he eng ages his body movement thereby bringing a new technology known as active painting in art. It can also be seen that his painting shows originality as he uses his own techniques inputting different light colors which blend well bringing out a great painting. Jackson Pollock developed a unique and by pouring and dripping paint on canvas he tried to create a new technique in painting which was later known as drip technique. He used household’s paints and did not rely on artists painting showing his creativity using different types of paint applicants.

Impact of New Technology on Lifestyle and Health Essay Example for Free

Impact of New Technology on Lifestyle and Health Essay As a start I would like to give a short and simple definition of the concept â€Å"technology†. Technology will, in this case and this paper, refer to any physical object, product, environment, or symbol that has been created by human beings. Another frequently used concept with the same meaning is â€Å"artifact† (Simon, 1969). Technology has had a great impact upon the living conditions of people all over the world. Technology has helped us to perform many tasks safer, faster, and with higher precision than would be possible without its help. Technology has also made us stronger, helped us to travel faster, and made it possible for us to perform tasks that otherwise would be impossible to perform. With the help of technology we can perform many tasks that are dangerous for people to perform, like working in a hostile physical environment, for instance in a contaminated or radioactive environment. Technology has helped us to perform boring manual tasks day and night, every day in the week, even without a coffee brake. Technology has made it possible for us to travel all over the world and reach new destinations, quicker than ever. Soon we might even travel to other planets in our Solar system. The invention of machines, computers and other technological artefacts has improved our mental abilities too. Technology can make us smart (Norman, 1993) by increasing our abilities to remember better, by storing information in different formats, and support our reasoning activities. Thanks to computers we can perform complex calculations quickly, simulate processes of different kind, create art and music, and so on. Technology has also helped us to pick up information that earlier was impossible to pick up. Microscopes and telescopes, only to mention a few technological devices, have made it possible for us to look into worlds that we otherwise would not have any access to. New intelligent hearing aids have helped people with hearing deficits to pick up auditory information better and improved the possibilities to communicate with other people. Technology can improve our abilities to control vehicles of different kind, for instance to improve the ability to steer, brake and shift gears in the car. New technology has been used to create systems that can help drivers to find new destinations, or find the quickest route to known destinations. New technology has also been developed for helping drivers to avoid collisions and other dangerous situations. Technology has made it possible to adapt cars to drivers with functional handicap so that they can drive (nearly?) as safely as drivers without these problems. Technology can help mariners to navigate ships across the Atlantic with high precision, to assist pilots in their task of flying to selected destinations, avoid collisions in the air, control the aircraft, and so on. Process industries, manufacturing industries, energy producing industries can today be controlled with the help of new advanced technology. Technology has had an impact on the way we live, work, enjoy ourselves, and communicate with each other. Thanks to improved transportation systems we can now live at a distance from our working place, and commute to our job. Some of us can work from home thanks to the computer and the ability to send digital messages to different destinations. Thanks to the World Wide Web we can communicate with people at very distant places and arrange virtual meetings. We also have new ways of entertaining ourselves. Technology in the Health sector has made important contributions to the treatment of diseases and with the help of advanced technology it is now possible to save lives in a way that was not possible only a few decades ago. In her key note, professor Axelsson has shown how technology can be used in health care. Soon it may be possible to replace missing limbs with artifacts that can perform the tasks the missing limb should have performed. Changes in lifestyle? I believe we can identify some important changes in our lifestyles that are, at least partly, caused by the technological development. With the focus on human work I believe we can identify the following, and many more changes. A shift from physical to mental workload One important trend in our working life is a shift from physically demanding tasks to mentally demanding tasks. Human work has for a long time been more or less dominated by tasks that were physically demanding. Some of these tasks are still with us, but in many cases new technology can help us to perform them with less physical effort. A farmer, say 150 years ago, performed many manual tasks. Today there exist machines that can help the farmer to perform many of the tasks. A miner used to perform many heavy manual tasks when my father was working as a miner. Today trucks are doing the job, quicker and faster. Instead of performing the physically demanding tasks an operator of a machine has to control the machine and supervise its performance, indicating a shift to a mentally demanding task. A task is mentally demanding if it imposes a workload on our abilities to search for and pick up relevant information, store information, use information to make decisions, solve problems, develop action plans and supervise the performance of action plans. Many working tasks today have the character of being more mentally demanding than physically demanding. A shift towards supervising processes The condition for workers has, in many cases, changed from being in direct contact with the working task to using some kind of technological device to perform the task. This has quite often resulted in a new role for the worker. The new role is more of a supervisor of a process. Examples may be found among pilots who are interacting with a computer, the flight management system, which is performing part of the flying task. Another example can be found among workers in highly automated industrial processes, where an automated system is controlling a large part of the process. Increased complexity The introduction of computers has increased the complexity of many tasks. The amount of information we are forced to process in working life has increased. As a result is it has become harder to understand the way different systems are working. The logic of many systems is hidden in the computer and not possible to inspect directly. Negative impact of technology There are some psychological consequences of the changes that has occurred as a result of new technology. In some cases technology can make us stupid, confused and disoriented. Please let me illustrate this statement by giving a few examples on how technology can confuse us and make us look stupid. Technology that may make us stupid Doors are equipped with some kind of device to open and close them. In some cases it is perfectly obvious how the device works by looking at it. In other cases it might be confusing. There exist doors where the device to open and close the doors are identical in shape, but works completely different. A good design should make it obvious how a door should be opened and the principle of consistency should be used. In some cases it may be extremely important to be able to open doors quickly and without involving higher mental processes. Another example of a violation of the principle of consistency is when you have a door with two locks, and to open the door you must turn the key in different directions in each lock. Still another example can be taken from the medical sector. A number of studies have shown that errors are made in this sector, and that errors tend to occur when patients are given their medicine. One possible explanation to this is that different medicines may be stored in bottles that look very much like each other. An interesting question is how the container for different medicines should be physically designed so that it is easy to distinguish different drugs. An example from the automobile industry has to do with the relationship between controls and, in this case, windows. A good principle, stemming from Gestalt psychology, is that you should place a control of a certain device close to that device. This is called the â€Å"proximity principle†. In some cases this is not done, and controls for the windows in a car might be located far away from the windows. The design of the physical environment is also of interest. When a new living area is created and houses and paths are designed, it is common to find that people living there are not walking on the paths that have been so nicely designed. Instead they quite often are using the shortest route across some sensitive area(s). A simple solution here would be to wait and see where people are walking, and after that decide the paths should be located. In some hotel rooms you must use most of your brain power to figure out how the shower works. The problem in many cases is that the function is hidden, and it is not possible to directly see how the shower must be operated. Technology can be used to supervise people – Big Brother can see you In some cases technology is used to supervise worker’s performance at workplaces. This may increase the stress level of the involved workers, and in some cases increase their stress level, and make them sick. On example comes from call centres. The number of call centres has increased rapidly in Sweden. A common definition of a call centre is a working place where people are engaged in telephone communication with customers and are doing that with the help of computer support. In a call centre the operator’s performance can be effectively supervised with the help of computers. It is possible to measure the number of telephone calls each employee is performing during the working day, and also measure the number of breaks that occur during a working day. A psychological effect of this registration is, sometimes, an increased stress level among the workers. Big Brother can see you! Technology can be used to supervise traffic streams, control traffic streams, and identify speeding drivers. Cameras on the road side are being more and more common in Sweden. Some drivers don’t like being supervised by â€Å"Big Brother† and one solution seems to be the destruction of cameras. Technology can also be used to prevent drunken drivers from using their car. Before the car can be started the driver must exhale (breathe) into a measuring device. If the device detects alcohol in the air then the car will not be possible to start. Some drivers which have been found guilty of driving when intoxicated by alcohol have, as a part of their treatment, accepted to install this kind of device in their car. A follow up study has shown that many of these convicted drivers have stopped using this device. Technology can give an invitation to â€Å"Human Error† Besides making us feel stupid, improper design of technology can cause incidents, accidents, and in the worst case kill people. Please let me illustrate this by using some well known accidents as examples. Three Mile Island, USA. This accident happened in the USA 1971. A problem occurred in the Nuclear Power Plant and the situation gradually developed into something problematic. One, out of many, aspects of this accident is that the alarm systems in the Power Plant were activated, and very soon a large number of alarms and warnings were sounding. This probably increased the stress level of the operators who were trying to understand the problem and what to do with it. A high level of stress is not an optimal condition for solving a complex problem. One problem here was that instead of helping the operators to solve the problem the alarm systems made the situation worse. The crash in Gottrà ¶ra, Sweden. A certain similarity can be found in an accident with a passenger plane in Sweden, 1991. A plane (MD 81) started from Arlanda airport (Stockholm) and soon after the start it lost the power of one engine and shortly thereafter the power of the other engine. The captain’s plan was to fly the plane without the help of the engines (basic flying) and perform an emergency landing on an empty field at a distance from the airport. During the four minutes, from the moment the engines had stopped until the aircraft landed safely (!), the plane was shaking and the instrument panel were blinking. Auditory warnings were activated and a female warning voice was talking continuously. The information from the plane to the captain was chaotic and did not offer any useful help to him. In one interview after the accident the captain stated that on the wish list was a warning system that can offer help in situations of this kind. Not a system that distracts and increases the pilots stress level. In Linkà ¶ping, Sweden, a number of patients were treated with the help of a machine that should purify their blood. A nurse misjudged the information from the machine and by mistake turned the machine off. A number of patients died as a result. The machine was built by some technicians and when it was working correctly a number of indicators (lamps) showed the colour red. Normally red is a colour that is used for warnings of different kind. There are also a number of accidents that have occurred as a result of automation. Automation of some tasks may solve some problems, but can also create new possibilities for errors (Bainbridge, 1987). It has been found that people may have an over trust in automation and believe that an automated system takes care of more that it actually can take care of. Automation can also have the effect that an operator becomes less involved in the control of a system and has a problem to take the control back when so needed. What can we do to avoid the negative sides of technology? In the cases where technology is used to supervise people and this is not totally accepted by people this may be regarded as a political question and should be treated as such. This case will not be discussed further in this paper. In cases where the design of technology has caused problems it is possible to provide some guidelines. Improper design of technology is common when technology is designed without consideration of the user’s needs, abilities and limitations. The following advices can be given: Start the development process of new technology by investigating the needs of the intended users! Perform a task analysis (see for instance Kirwan and Ainsworth, 1993) and try to understand what the users need are in order to perform the task efficiently and safely. Involve the intended users early in the design process! Remember that they have a lot of valuable knowledge concerning the task and how it may be performed. Respect individual differences! There are sometimes large individual variations among users of a technological device and the design should be flexible enough to take care of this variation. Make it possible for users to understand the technical device. If users can understand the way a technical device works (if I push this button, then that will happen) the risk for so called â€Å"human error† will most likely decrease. Use the scientific method – test and test again, until you have eliminated the worst problems. The empirical testing of a technical device should have a high priority. Design for human error! People will, in the long run, get tired, distracted or anything else and make an error. This is sometimes called Murphy’s law – if anything can go wrong then it will, sooner or later. Human beings are not like machines and we have to design with that in mind. A technical device should be designed to make it possible to escape the error that sooner or later will be made. Provide feedback (this happened) and feedforward (that will happen). Feedback and feedforward from a technical device should be clear and easy to understand. This will give the user a possibility to understand the system. If possible introduce an undo function! As mentioned earlier people will make errors and this is an error correcting possibility. Use a system perspective! Any kind of technological equipment will be used in a certain context. Analyse the context and see whether the new artefact can successfully be mixed into the context. These are general rules to follow, and by following them I strongly believe that we can influence the design of technology in such a way that our lifestyles and health will be improved. References Bainbridge, L. (1987). Ironies of Automation. In J. Rasmussen, K. Duncan and J. Leplat (Eds.) New Technology and Human Error, John Wiley Sons Ltd Kirwan, B., and Ainsworth, L.K. (Eds.) (1993). A guide to task analysis. Taylor Francis Norman, D.A. (1993). Things that make us smart. PERSEUS BOOKS, USA Reason, J. (1990). Human error. Cambridge university press, USA Simon, H. (1969). The Science of the Artificial. The M.I.T. PRESS

The Devil Makes Work by Clarke and Critcher | Review

The Devil Makes Work by Clarke and Critcher | Review In this essay I shall review The devil makes work by Clarke and Critcher. Using wider information I shall evaluate the books strengths and weaknesses and suggest implications for the sociology of leisure. The book deals with the historical development of what we now call leisure. The change from older forms of economic markets to capitalist industrialisation forced a schism in the work/leisure relationship. â€Å"The identification of leisure as the sphere in which needs are satisfied and pleasure found simultaneously makes work less susceptible to criticism as unsatisfactory and more salient as that which has to be tolerated to ‘earn’ the freedom of leisure.†[1] This demarcation is seen as the principle victory, in a stream of relatively uncontested battles, of capitalism in regards to leisure. The alienation of labour is made more tolerable by leisure activities and pursuits. Work became a means to an end, leisure. The sphere of leisure offered the ruling classes the opportunity to restrict and control workers lives further, in insidious ways, permeating what was supposed to be ‘free’ time. â€Å"If the working class wants alcohol and music, it shall have them but only to be consumed under certain conditions.†[2] Under the guise of caring for workers needs, and by setting up institutions of leisure, the dominant ruling classes could ensure that time away from work was spent in activities deemed appropriate. The point of this control was to ensure their productivity thus perpetuating the capitalist market. â€Å"The establishment of leisure as consumption†¦has also been of considerable significance.†[3] This was capitalism’s second great victory. The capitalist process, at its most fundamental, is consumption. By turning leisure into a commodity, to be bought, sold and used, revenue could be exploited. The irony and hypocrisy of the sphere of leisure, supposedly free of capitalist ideology, feeding that ideology with new avenues of revenue, production and reproduction, is shown by Clarke and Critcher. The book points out the fallacy of the ‘freedom’ of leisure. â€Å"The much vaunted democracy of the market-place rests on the rather less democratic foundations of the profoundly unequal distribution of wealth.†[4] Instead of resistance to the fact that choice is limited, nay controlled, by the market, we, the consumer, value what choices we do have all the more. Choice in leisure is curtailed by social division and unequal distribution. Clarke and Critcher indicate a direct link between the alienation of work, to an alienation of leisure, precisely because they conceptualise leisure as being a by product of what we term as work. Leisure is defined by work, caused by work and needed because of work. Resistance to leisure models is ultimately futile. The market can not completely control how leisure products are used, the young especially tend to use them in ways never envisioned. This would be seen as resistance except, â€Å"Such strategies may modify but cannot challenge the market/consumer model. Before we can modify the meaning and use of any commodity, we must first enter the market as consumers to acquire it.†[5] â€Å"The major forms and definitions of leisure seem to be changing under the diverse pressures of economic recession and the transition to a post-industrial society.†[6] The piece ends with some predictions. The current (1985) change to a post industrial society would cause mass unemployment. This unemployment would greatly impact leisure, not least because in the capitalist model leisure time is a reward for work, when a person isn’t working they receive fewer rewards. Clarke and Critcher’s work has its place in a continuum of Marxist thought. Simmel stated, â€Å"In this context then, the history of forms of leisure is the history of labour The exhaustion of our mental and physical energies in work lead us to require †¦leisure.’†[7] These notions support the work of Clarke and Critcher, that leisure is a reward for time spent working. The real purpose of leisure is to repair and relax the worker ready to once more be a useful member of the industrial complex. The ruling Bourgeois idea of leisure, for Veblen[8], was conspicuous consumption, the ostentatious display of wealth through the purchase of commodities. For Freud, it was, â€Å" Just this ‘objectivity’ which†¦viewing the individual as†¦consumer†¦regarded pleasure as the consequence of possessing valued objects.†[9] Freud depicted the Bourgeois ego as deriving its pleasure from owning commodities. This pleasure was leisure and inexorably, both implicitly and explicitly, the subordinate classes were compelled to adopt this view because, â€Å"the ideas of the bourgeois class are the ruling ideas in society.†[10] These notions support Clarke and Critcher’s assumptions. Clarke and Critcher state that their work, â€Å"Does not attempt to lay to rest all those complex definitional questions about what is or is not leisure.†[11] Moorhouse raises the very salient point that one could consider it blithely ignorant to conduct research without first defining what it is one is researching[12]. Clarke and Critcher rely on the ‘self evident’ truth of what leisure is. ‘Self evident’ truths are, quite often, less than self evident. They rely on common sense notions, but in this case sense is not necessarily common. For Moorhouse, their treatment of work is crude and their definition of leisure spurious. They refuse â€Å"To allow that paid labour can be, for most, a source of satisfaction, purpose, creativity, qualitative experience, and so on.†[13] Classical assumptions of the nature of work and leisure may no longer be sufficient. Clarke and Critcher themselves state that they are writing during a time of transition to ‘post-industrial’ society. If one takes this claim seriously then it has important implications. â€Å"The introduction of flexi-time and the development of human relations techniques in management have made the workplace less oppressive and monotonous for many workers†¦Moreover, technical progress enables paid employment to be conducted from the home.†[14] Technology, in particular that most wide of world webs, has magnified the possibilities of working from home further blurring the lines of what constitutes work and leisure. The dualistic and simplistic account as found in Clarke and Critcher may no longer serve. Their account seems isolated in a very specific moment, a moment of change. As noted above, they attempted predictions. Mass and continued unemployment never occurred and one can question how much this fact weakens the conclusions they derived. Some sociologists see leisure as a site for developing essential social networks, places that maintain and improve cohesion and interaction[15]. If one considers Simmel’s conception that sociability is leisure in its, â€Å"Pure form,’[16] then one might conclude that the development of leisure networks are a ‘morally’ good occurrence that let actors enjoy true or ‘pure’ leisure, pleasure and fun. â€Å"Social structure may also be manipulated by the intentional activities of actors.†[17] The Marxist based argument is one sided. The bourgeois are the active oppressors, the working class the submissive victims and there is no room for any real dialogue between worker’s and capitalist ideology. [18] Also it assumes that capitalist ideology is uniform and coherent. The ideological structure is rarely that simple. Feminist theorists such as Wearing[19] raise the issues of the problem of women’s experiences of leisure. Though raised in Clarke and Crichter’s work, their account does not, perhaps, delve deeply enough into the feminist sociological perspective. The structural and pervasive ideology of Marxism is, in many ways, present in feminist accounts, however particular attention should be paid to the fact that this ideology is exclusively the preserve of men, and is not exclusively economic. Theorists such as Butler[20] indicate the problem of explaining women’s position in society while being forced to use the only language available, the language of masculinity. Still further Collins critiques feminism as the preserve of white women only.[21]. â€Å"If one ‘is’ a woman then that is surely not all that one is†¦gender intersects with racial, class, ethnic, sexual and regional discursively constituted identities.†[22] In conclusion, Critcher and Clarke’s work fits very neatly within Marxist theoretical framework. As such it has the strengths, and indeed weaknesses, of much Marxist and neo-Marxist theory. Using any one methodology can leave a study exposed to accusations of one dimensionalism. This is a charge that can be levelled, probably fairly, at their thesis. Not only this, but the book, timed during a change in leisure practices, is dated and some of its conclusions are clearly inaccurate. Nonetheless that is not to say that the text is of no use as it does represent many of the dominant ideas that course throughout the study of leisure. The best way to proceed is to use all of the implications noted here, and yet others, when investigating the sociology of leisure. Bibliography Leisure for leisure edited by Chris Rojek. Published by Macmillan press 1989 The devil makes work: Leisure in capitalist Britain by J Clarke and C Critcher. Published by Macmillan 1985 Leisure in society, A network structural perspective by Patricia A Stokoswki. Published by Mansell 1994 Ways of Escape by Chris Rojek. Published by Macmillan Press 1993 Leisure and Feminist Theory by B Wearing. Published by Sage 1998 Gender trouble by Judith Butler. Published by Routledge 1999 Black feminist thought by P H Collins. Published by Routledge 1990 The theory of the leisure class by Thorstein Veblen. Published by The new American library 1959 Footnotes [1] The devil makes work: Leisure in capitalist Britain by J Clarke and C Critcher. Published by Macmillan 1985 p94-95 [2] Ibid p95 [3] Ibid p95 [4] Ibid p96 [5] Ibid p201 [6] Ibid p200 [7] Leisure for leisure edited by Chris Rojek. Published by Macmillan press 1989 p83 [8] The theory of the leisure class by Thorstein Veblen. Published by The new American library 1959 [9] Leisure for leisure edited by Chris Rojek. Published by Macmillan press 1989 p69 [10] Ibid p101 [11] The devil makes work: Leisure in capitalist Britain by J Clarke and C Critcher. Published by Macmillan 1985 pxiii [12] Leisure for leisure edited by Chris Rojek. Published by Macmillan press 1989 [13] Ibid p25 [14] Ibid p108 [15] Leisure in society, A network structural perspective by Patricia A Stokoswki. Published by Mansell 1994 [16] Leisure for leisure edited by Chris Rojek. Published by Macmillan press 1989 p87 [17] Leisure in society, A network structural perspective by Patricia A Stokoswki. Published by Mansell 1994 p112 [18] At least not in any meaningful way as we have seen in the above example, from Clarke and Critcher, the very entry into the market process taints any action with is ideological stigma. [19] Leisure and Feminist Theory by B Wearing. Published by Sage 1998 [20] Gender trouble by Judith Butler. Published by Routledge 1999 [21] Black feminist thought by P H Collins. Published by Routledge 1990 [22] Gender trouble by Judith Butler. Published by Routledge 1999 p6 Case Study: Socio-Economic Influences on Health Case Study: Socio-Economic Influences on Health Zivile Mikucioniene Introduction In the year 2005 the health promotion has been defined by World Health Organization. This program enables people to pose control over their health and its determinants. Through a healthy public policy the health promotion program can be occurred. Income, employment, housing, food security and quality working conditions are the basics of public policy. Recently this program is initiated in UK. It shows that there is a relationship between health promotion and social marketing. The potentiality of the integrative nature of the approaches has been highlighted and reinforced. By the time beings the program is developing and involving leanings of different sectors. The UK is integrating the elements of effective health promotion approaches with pertinent learning from social marketing and other disciplines and has adopted holistic approach. Task-1A LO1.1 The effects of socio-economic influences on Mary’s health The health issues are closely related with the factors of socio-economy. The factors have a great effect on health. Income is considered as a factor of health and if income is low the health will be poor. Moreover, health will also be better, when the income is higher. The factors are income and social status, physical environment, education, genetics, gender, social support networks and health services. Mary is a pregnant woman working in a supermarket in her city. As her income is not sufficient for keeping good health, she suffers from many problems. The effects of socio-economic influences on Mary’s health are many. The impacts of socio-economic influences on Mary’s health are: Social support networks: Social support networks of Mary were not good. For this reason, she could not maintain the socio-economic influences. Low income: Mary’s income was low. For this the low income have a great impact of socio-economy as well as on her health. Education: Mary was not so much well educated. So, she can’t influence the socio-economic factors. Genetics: As a woman Mary has some limitations. She can’t move to all side because of her pregnancy. LO1.2 The significance of government sources in reporting on inequalities in health Government research says that adverse environmental conditions create some significant social inequalities in exposure to and disease. These inequalities exist at many levels, between countries, within countries and within communities. As a professional woman Mary is facing some socioeconomic inequalities regarding health. In the light of government reports Mary is facing the following inequalities- Social inequalities related to ambient air quality There is an inconsistent relationship between exposure to socioeconomic status and air pollution. In some cases, the socioeconomic groups are in vulnerable position than the affluent group who are at higher risk. Factors affecting this include pre-existing health conditions, cumulative exposures and differential housing affordability in different geographical areas. Social inequalities associated with housing and residential location Most research identified people as being more at risk of exposure to environmental hazards, both within the dwelling, chemical and biological contamination, temperature, noise, sanitary equipment and in the inhabited are from lower socioeconomic groups. Gender inequalities Gender inequality is a great issue regarding health. Biological and social factors influence the way in which environmental factors influence health. Women are restricted in some ways such as in workplace or in society and these restrictions create inequalities. Social inequalities in the working environment and work related health risk Occupational life is quite related with health. The grade of employment, job control, job demands and economic rewards are the different aspects influencing professional life. The education and income as well as other factors like unemployment, immigration status, ethnicity and gender are the occupational factors that influence health condition. Education inequalities Education is somehow related to health. It is education which helps people to get a better job and be on a better financial position. But Mary is not highly educated as she quit school at the age of 15. That’s why it is quite difficult to get a good job and lead a better and healthy life for her. Financial inequalities Researches says that women are incoming low than men. As income is quite related to health so women are getting unequal services than men. In Mary’s case she works on a supermarket 16 hours a week. That is not a high profile job and she doesn’t get a very handsome amount as a salary. So it is quite difficult for her to get a better health care for her and her baby. Government research found out the aspects of socioeconomic inequalities which help to create a social awareness. The above aspects are quite related to Mary’s condition and we must say she is adversely affected by socioeconomic inequality. LO1.3 The reasons and the possible barriers for Mary accessing health care Health care is very essential for everyone because we all know ‘health is wealth’. The objectives of accessing health care are prevention of disease and disability, overall physical, social, and mental health status, quality of life, detection and treatment of health conditions, life expectancy, preventable death,. There are several reasons behind Mary’s accessing in health care. Under pregnant condition Mary used to smoke for that reason her physical condition was not good. Besides, she tried to change her lifestyle. Moreover, she wants to take care of her health. There are some barriers to Mary’s accessing health care. For those barriers she has problem to take health care. Some of the main barriers of Mary’s accessing health care are: Geographical barriers: Because the distance of Health care centre Mary can’t go to the Heath care centre. Cultural barriers: For the cultural barriers Mary can’t go to the Heath care centre. Financial barriers: Financial ability or condition of Mary was not good. For the high cost of health care Mary can’t access to this. There are also some reasons and barriers for Mary to go to the health care Centre. But these are the main reasons and barriers behind accessing health care. Task-1B LO2.1 the links between government strategies and models of health promotion Government plays an important role to improve the health care service of the country. They took improve the health condition of the countrymen and prevent the adverse effect of socioeconomic inequalities. There are also some models which are developed to provide better health care. However there are some links between the government strategies and models. We identify some relations between them shown as follows- Encourage cessation of smoking. To ensure health service for every class of people such as low income people, affluent group. There are some initiatives taken to deal with social problems and health inequalities according to health promotion model. Bring out the socioeconomic group from vulnerable position. Make sure that no gender inequalities can lead any inconvenience to take health service. Make a healthy living for the citizens for the purpose of living a healthy life. It is clear that there are several links between government strategies and models of health promotion. No inequalities should be practiced in case of health care service. Nobody should face inequalities in case of health service, no matter who he or she is. These all indicates that people of different class are equal in getting health care services. And these encourage proper care and treatment for the pregnant women. And these strongly discourage smoking as well so that no people die in cancer. LO2.2The role of different professionals in health and social care have on meeting health promotion targets set by government There are many professionals who help the government to go to the targets of health promotions. The role of different professionals in health and social care are many for health promotion. The professionals help or support is much more important for the government to go through the goals. Nursing and Midwifery Council guidelines help Mary to protect her confidentiality. Mary gets the extra benefits from the professionals to the health promotions. Those professionals help Mary to take health care for meeting health promotion targets set by the government. There are many roles performed by the different professionals in health and social care for meeting the health promotion targets set by the government. They are as follow: Help to cure the diseases Help to prevent from diseases Help for nursing in time of pregnancy Help economically Help to minimize risk Help to get ride of poverty These are the roles played by different professionals in health and social care for meeting the health promotion targets set by the government. LO2.3 The role of routines in promoting healthy living with respect to Mary Healthy living is the pre-condition for the self-development of any person. Mary has a unborn child as she is pregnant. It is more important for the woman with a unborn child. A routine life is the pre-condition, to maintain a healthy body or to prevent from any diseases. Mary must follow a routine to protect herself as well as her unborn child as she is a pregnant woman. Mary should not smoke specially at her pregnancy period because it can harm herself and mostly her unborn child. She may lose her health and her unborn child may also be affected to the diseases, if she does so. She can be healthy and can protect her unborn baby, by following the routine. Otherwise, she may get sick or her child may also be sick. At last we can say to maintain a healthy life Mary can follow a routine which can help Mary to prevent from any kind of diseases. The unborn child may also be safe from the routine life like not smoking in the pregnancy time. Because, smoking can harm Mary as well as her unborn child. Task-2 LO3.1 The theories of health behavior and health beliefs transformation into behavior There are many theories of health behavior in health promotion sectors. Some of the important theories of health behavior are as follows: Organizational change theory Community organization theory Diffusion of innovations theory Theory of planned behavior Social learning/ social cognitive theory Theory of reasoned action These theories are more often used in transformation of the health beliefs into the behavior. Mary believes those health beliefs and does her duties and maintains her lifestyle in the following ways. Those health beliefs once may go to the behavior of her. These theories transform Mary’s health beliefs to her behavior. After all we find that through the health beliefs Mary makes it to the behavior of herself. Mary’s health behavior theories can transform the health beliefs into the behavior. LO3.2 the potential effects of conflicts with local industry on health promotion Government earns from various sources. Tax from local tobacco industry is one of those sources. So it contributes in the national economy. On the other hand government initiates health promotion program which encourage cessation of smoking. That means there is an inevitable conflict between this two. With millions of their customers either dying from tobacco-related illnesses or quitting each year, it is critical for the tobacco industry to keep recruiting new smokers. There is an obvious conflict while government earning from the tobacco industry and on the other side initiating health promotion program which is strongly discouraging tobacco business. As we know from the case that Mary is a smoker. From the view of national economy it is contributing in the national economy. But it is so much injurious to health and causes cancer. It is also detrimental to her unborn child. The health promotion program is initiated to discourage all activities that harmful to health. It encouraging the prevention of all inequalities that Mary face while accessing to health care. It strongly encourages cessation of smoking. There are more than one billion smokers in the world and globally this number is growing. The health promotion program is trying to prevent the tobacco business. But it provides a segment of government income every year through taxation. If the promotion program continues than the government income source will be narrowed. But if smoking cannot be prevented then it will remain a great risk for human health. So it is better to bring the number of smoker to a lowest level and make them aware of the bad effect of smoking. LO3.3 The importance of providing relevant health related information to the public The government and other authorities should provide the relevant health related information to the public. So that the people can be aware about their health and they may take care of their health as well as health promotions. Mary is a pregnant woman lives in UK. So the government and the authorities should provide her all health related information to avoid any kinds of health hazards. For example health related information can make the health of Mary sounder than anything else. So it is more important for Mary to get the proper health related information. Another example can be that, if proper health related information would available to Mary before her pregnancy, she would not go to such awful habits like smoking cause, it is more harmful for her to pregnancy. Therefore, she would get the defensive measures to prevent any diseases and her unborn child health. At last we see that information is more important for keeping better health for any pregnant woman like Mary. That’s why Mary should be provided with the relevant health related information by those of the authorities. Task-3 LO4.1 understanding of health promotion and ability to plan a specific health promotion campaign This work will help me to understand the health promotion. This will also help me to plan for a specific health promotion campaign. It is clear that there are several links between government strategies and models of health promotion. These all indicates that people of different class are equal in getting health care services. So no inequalities should be practiced in case of health care service. Nobody should face inequalities in case of health service, no matter who he or she is. There are more than one billion smokers in the world and globally this number is increasing. But it provides a portion of government income every year through taxation. So the health promotion program is trying to prevent the tobacco business. If it happens than the government income source will be lessened. But if smoking cannot be prevented then it will remain a great threat for human health. So it is better to bring the number of smoker to a minimum level and make them aware of the adverse effect of smoking. LO4.2 Health promotion campaign supports government health promotion strategies This health promotion campaign supports all the government health promotion strategies. The government and other authorities should provide the relevant health related information to the public. So that the people can be aware about their health and they may take care of their health as well as health promotions. Government research says that there are significant social inequalities in exposure to and disease from adverse environmental conditions. These inequalities exist at many levels, between countries, within countries and within communities. Task 4: Self Evaluation: I take help from the internet and books to complete the assignment. The assignment helps me a lot to understand the health promotion issues. I use the Wikipedia and many others web site to find the data of the assignment. I have completed the assignment by myself. . I usually find the data of the assignment from the UK health promotion bureau. This work will help me to understand the health promotion. This will also help me to plan for a specific health promotion campaign. I see that it is more important to be more aware about the health issue to keep fit and be healthy. If it happens than the government income source will be lessened. But if smoking cannot be prevented then it will remain a great threat for human health. A portion of this income comes from the local tobacco industries. So it contributes in the national economy. On the other hand government initiates health promotion program which encourage cessation of smoking. That means there is an inevitable conflict between this two. So it is better to bring the number of smoker to a minimum level and make them aware of the adverse effect of smoking. There are many sources of income of government. That means that this assignment helps me to find the ultimate benefit and understanding about the health promotion sector. Conclusion Health promotion program is a very important issue. Mary’s health promotion is basically more important for her to maintain her health and her unborn child care. The promotional activities are also an important activity for anyone to follow. References World health organization(1986). WHO, Geneva. Ottawa charter on health promotion In Davies, J, and MacDonald, G, (eds) Quality, health promotion: Striving for Certainties. pp-5-11 Epp , J. (1986) Evidence, and Effectiveness in Health Promotion: Striving for Certainties, Routledge, London, UK, pp, 5-18 MacDonald, G. and Davies, J. (1998) Reflection And vision: Proving and improving the promotion of health. Rapfael, D. (2000) The question of evidence in health promotion. Health Promotion International

Gone With The Wind Essay -- Summary Book Review Essays

Gone With the Wind The novel being summarized is titled Gone with the Wind, written by Margaret Mitchell. It was published in 1936, after it took her seven years to write, and won a Pulitzer Prize in 1937. Gone with the Wind was the only book Ms. Mitchell wrote and is an American Classic. Gone with the Wind was a story of men and women living in the south during the war between the states and of the south’s transformation after the war. The novel began in about 1861 at Tara and Twelve Oaks, two southern plantations in Georgia. We were given a glance of the hospitality and generosity of plantation life. When the men went off to war, the women moved to Atlanta. While in Atlanta, they worked as nurses as they awaited the return of their men. Sherman’s troops marched in and burned Atlanta, so the women were forced to leave. They returned to Tara, where we observed the destruction and desolation of the land. After the war, the story shifted back and forth between Atlanta and Tara. We experienc ed the struggles to save Tara, rebuild Atlanta, and the effects of the carpetbaggers. The story continued until about 1871 as the main characters began to regain the security and grace of the days before the war. There were four main characters in the story. They were Scarlett O’Hara, Ashley Wilkes, Melanie Hamilton-Wilkes, and Rhett Butler. Scarlett, Ashley, and Melanie were raised together, and Rhett Butler was an outsider who came from Charleston. Scarlett was the daughter of a wealt...

My Philosophy of Education :: Teaching Teachers Educational Essays

My Philosophy of Education Mrs. Carson stands at the front of the classroom explaining the homework she had just assigned. She hears a few muffled voices in the back and directs her attention to those students. One of the boys raises his hand in a nervous manner wondering if he should follow through with the question. Mrs. Carson calls on him to speak and he asks, "When are we ever going to use this in the real world?" This question is one that every teacher hears his or her students ask. The question for me is, Should we change the curriculum of the school so students won't be able to ask that, or should we change the method of teaching in the classroom so the students won't want to ask that question?" In my opinion, the answer lies in the philosophical approaches of behaviorism and progressivism in the classroom. There are different aspects of behaviorism in which B.F. Skinner noted, that I would like to take into my class. I am a big advocate of positive reinforcement. I see where rewarding the students for doing something correctly and doing it well encourages them to continue in that like manner. In this approach, the students will learn the material even if they are not sure what effect it will have on them in their future. The goal in this philosophy is to turn the extrinsic rewards I give the students into intrinsic rewards, over a period of time. when I was in elementary and junior high school, the only reason I wanted to make good grades was for gifts (mostly money) and praise given by my parents and teachers. As I got a little older and went into high school and later college, I started wanting to do better because of the satisfaction I would find with myself. The philosophy of behaviorism also deals with the big role environment plays in a student's academic career. I completely agree. Throughout junior high and most of high school, I had the worst science teachers anybody could possibly imagine. In the ninth grade, my teacher was always preparing a lab for us...but during out class period. Amazingly, we never did anything because he could never find the right materials.

antitrust :: essays research papers

Antitrust laws protect competition, which is said to benefit consumers with better products at lower prices. The U.S. Department of Justice (DOJ) and attorney generals from 20 states has filed antitrust lawsuits against Microsoft Corporation (Microsoft), the world's largest supplier of computer software for personal computers (PCs) in the United States. Microsoft is accused of allegedly violating sections 1 and 2 of The Sherman Antitrust Act of 1890. Section 1 of the Sherman Act outlaws â€Å"every contract, combination†¦, or conspiracy, in restraint of trade." The Supreme Court has since then decided that the Sherman Act prohibits only those contracts or agreements that restrain trade unreasonably. What kinds of agreements are unreasonable is up to the courts. Section 2 of the Sherman Act makes it unlawful for a company to "monopolize, or attempt to monopolize," trade or commerce. As that law has been interpreted, it is not necessarily illegal for a company to have a monopoly or to try to achieve a monopoly position. The law is violated only if the company tries to maintain or acquire a monopoly position through tactics that either unreasonably exclude firms from the market or significantly impair their ability to compete. The DOJ feels that Microsoft has a monopoly in the field of personal computer operating systems (OSs) and that they are engaging in anticompetitive conduct. Microsoft's "Windows" operating systems are used in over 80% of PCs. More than 90% of new PCs are shipped with a version of Windows pre-installed. According to the DOJ," PC manufacturers have no commercially reasonable alternative to Microsoft operating systems for the PCs that they distribute." Other firms do exist in the operating system market for example, IBM, Oracle, Sun Apple, AT&T, Hewlett Packard, Wang, Be, Linux, Dec, Gem, and others. These firms may only have 10-20% of the market share for PC's operating systems but they do have some share of the market. This proves that Microsoft is not the only seller of operating systems as the DOJ claims. The DOJ's complaint states that, "To protect its valuable Windows monopoly against potential competitive threats, and to extend its operating system monopoly into other software markets, Microsoft has engaged in a series of anticompetitive activities. Microsoft's conduct includes agreements tying other Microsoft software products to Microsoft's Windows operating system; exclusionary agreements precluding companies from distributing, promoting, buying, or using products of Microsoft's software competitors or potential competitor; and exclusionary agreements restricting the right of companies to provide services or resources to Microsoft's software competitors or potential competitors.

Bobcats

The bobcat (Lynx rufus) is a North American mammal of the cat family Felidae, appearing during the Irvingtonian stage of around 1. 8 million years ago (AEO). [3] With 12 recognized subspecies, it ranges from southern Canada to northern Mexico, including most of the continental United States. The bobcat is an adaptable predator that inhabits wooded areas, as well as semidesert, urban edge, forest edges, and swampland environments. It persists in much of its original range, and populations are healthy. With a gray to brown coat, whiskered face, and black-tufted ears, the bobcat resembles the other species of the mid-sized Lynx genus.It is smaller on average than the Canada lynx, with which it shares parts of its range, but is about twice as large as the domestic cat. It has distinctive black bars on its forelegs and a black-tipped, stubby tail, from which it derives its name. Though the bobcat prefers rabbits and hares, it will hunt anything from insects, chickens, and small rodents to deer. Prey selection depends on location and habitat, season, and abundance. Like most cats, the bobcat is territorial and largely solitary, although with some overlap in home ranges.It uses several methods to mark its territorial boundaries, including claw marks and deposits of urine or feces. The bobcat breeds from winter into spring and has a gestation period of about two months. Although bobcats have been hunted extensively by humans, both for sport and fur, their population has proven resilient. The elusive predator features in Native American mythology and the folklore of European settlers. The bobcat resembles other species of the Lynx genus, but is on average the smallest of the four. Its coat is variable, though generally tan to grayish-brown, with black streaks on the body and dark bars on the forelegs and tail.Its spotted patterning acts as camouflage. The ears are black-tipped and pointed, with short, black tufts. There is generally an off-white color on the lips, chin, and underparts. Bobcats in the desert regions of the southwest have the lightest-colored coats, while those in the northern, forested regions are darkest. Kittens are born well-furred and already have their spots. [10] A few melanistic bobcats have been sighted and captured in Florida. They appear black, but may still exhibit a spot pattern. [11] The face appears wide due to ruffs of extended hair beneath the ears.Bobcat eyes are yellow with black pupils. The nose of the bobcat is pinkish-red, and it has a base color of gray or yellowish- or brownish-red on its face, sides, and back. [12] The pupils are round, black circles and will widen during nocturnal activity to maximize light reception. [13] The cat has sharp hearing and vision, and a good sense of smell. It is an excellent climber, and will swim when it needs to, but will normally avoid water. [14] The adult bobcat is 47. 5 to 125 cm (18. 7 to 49 in) long from the head to the base of the tail, averaging 82. 7 cm (32. 6 in); the stubby tail adds 9 to 20 cm (3. to 7. 9 in) [12] and its â€Å"bobbed† appearance gives the species its name. [15][16][17][18] An adult stands about 30 to 60 cm (12 to 24 in) at the shoulders. [10][19] Adult males can range in weight from 6. 4 to 18. 3 kg (14 to 40 lb), with an average of 9. 6 kg (21 lb); females at 4 to 15. 3 kg (8. 8 to 34 lb), with an average of 6. 8 kg (15 lb). [20][21] The largest bobcat accurately measured on record weighed 22. 2 kg (49 lb), although unverified reports have them reaching 27 kg (60 lb). [22] Furthermore, a June 20, 2012 report of a New Hampshire roadkill specimen listed the animal's weight at 27 kg (60 lb). 23]The largest-bodied bobcats are from eastern Canada and northern New England of the subspecies (L. r. gigas), while the smallest are from the southeastern subspecies (L. r. floridanus), particularly those in the southern Appalachians. [24] The bobcat is muscular, and its hind legs are longer than its front legs, giving it a bobb ing gait. At birth, it weighs 0. 6 to 0. 75 lb (270 to 340 g) and is about 10 in (25 cm) in length. By its first birthday, it will reach about 10 lb (4. 5 kg). [14] The cat is larger in its northern range and in open habitats. 25] A morphological size comparison study in the eastern United States found a divergence in the location of the largest male and female specimens, suggesting differing selection constraints for the sexes. The bobcat is crepuscular. It keeps on the move from three hours before sunset until about midnight, and then again from before dawn until three hours after sunrise. Each night it will move from 2 to 7 mi (3. 2 to 11 km) along its habitual route. [14] This behavior may vary seasonally, as bobcats become more diurnal during fall and winter in response to the activity of their prey, which are more active during the day in colder months.

Birth Skin To Skin Contact Health And Social Care Essay

The first hr after birth is a clip of peculiar sensitiveness for the female parent. Close contact with her babe during this clip facilitates the attachment procedure. Mother-baby bonding is enhanced when the bare neonate is placed on the female parent ‘s bare thorax. The female parent begins her scrutiny of her babe by researching the appendages and caput with her fingertips. Thereafter, she caresses her babe ‘s organic structure with her full manus before garnering her babe in her weaponries frequently in the en face place where eye-to-eye contact can be established. She talks to her babe with great emotion, looking for positive support from her spouse and other birth attenders. This sensitive period of interaction between the female parent and babe should advance ideal subsequently development of the babe. Therefore, it is of import after a gestation period of nine months, non to divide the babe from his female parent instantly after birth unless otherwise contraindicated due to wellness grounds A turning volume of research supports skin-to-skin contact between the female parent and the neonate in the immediate post-delivery period. Skin to clamber contact is defined as puting the bare newborn babe, prone covered across the dorsum with a warm cover, on the female parent ‘s bare thorax outright following birth. A significant figure of surveies showed that early skin-to-skin contact between the female parent and the neonate is good to the neonate. Some of the benefits of skin-to-skin contact include stabilisation of the neonate ‘s organic structure temperature through thermoregulation, ordinance of bosom rate and ordinance of respiratory rate ( Wallace & A ; Marshal, 2001 ) . Additionally, early skin-to-skin contact facilitates the induction of breastfeeding, helps neonatal thermoregulation and promotes maternal-infant bonding ( Dabrowski, 2007 ; Wallace & A ; Marshal, 2001 ) . Skin to clamber contact may besides guarantee colonisation of the babe with the female parent ‘s ain tegument vegetation, for which the kid will hold some opposition ( Wallace & A ; Marshal, 2001 ) . Despite its aforesaid benefits and despite the UNICEF ‘s Baby Friendly best pattern run which calls for early tegument to clamber contact. Nowadays, separation of female parents from their newborn babes at bringing has become a usual pattern despite the intensifying grounds that this may hold negative effects on the neonate. This pattern is still non being implemented in the labour room in Bahrain. This can be due to miss of labour room nurses knowledge about the benefits of skin-to-skin contact.Study intent:To measure the perceptual experience of labour room nurses about skin-to-skin contact.Problem statement:What is the perceptual experience of labour room nurses towards skin-to-skin contact between female parent and the neonate?Research inquiries:( 1 ) what do labour room nurses know about tegument to clamber contact? , ( 2 ) what are the factors labour room nurses place as barriers to execution of tegument to clamber contact, ( 3 ) what are the factors labour room nurses pl ace as facilitators to execution of tegument to clamber contact?Aims:Identifying cognition degree of labour room nurses will assist in planing and implementing in-service instruction plans to educate nurses about the importance of skin-to-skin contact. Additionally, placing the barriers and facilitators of skin-to-skin contact will assist in planing intercessions to diminish the barriers and increase the factors that will ease skin-to-skin contact. This in bend will increase the execution of skin-to-skin contact in the labour suites in Bahrain.Conceptual definition:Skin to clamber contact: Puting the bare neonate on the female parent ‘s bare thorax instantly after birth. Knowledge: Information about tegument to clamber contact Barriers: Factors that decrease the likeliness of implementing tegument to clamber contact Facilitators: Factors that encourage the execution of tegument to clamber contactOperational definition:Skin to clamber contact: puting the bare newborn babe, on his/her tummy covered across the dorsum with a warm cover, on the female parent ‘s bare thorax for at least 15 proceedingss get downing instantly after birth. Cognition: the sum of information labour room nurses have about how to implement skin-to-skin contact and the benefits of skin-to-skin contact. Barriers: the factors that prevent labour room nurses from implementing skin-to-skin contact. Facilitators: the factors that help labour room nurses to implement skin-to-skin contact.Literature reappraisal:Skin-to-skin contact between the female parent and her neonate has been extensively researched and debated over the past 40 old ages. A thorough hunt of the literature revealed a big figure of surveies that focused on assorted facets of skin-to-skin contact including benefits to the female parent. However, the focal point of this reappraisal of the literature is on the benefits of skin-to-skin contact to the newborn and on the consequence of increasing nurse ‘s cognition on the rate of skin-to-skin execution in the labour room. Five relevant articles were selected for inclusion in this paper. These included one meta-analysis, one literature reappraisal and three research surveies.Benefits of skin-to skin contact:Two of import benefits of skin-to-skin contact to the neonates are thermoregulation and increased success of suckling. Jonas et al. , ( 2008 ) investigated the relationship between thermoregulation and breast-feeding two yearss after birth in a sample of 47 mother-infant braces. They besides wanted to larn if this relationship would be affected by the disposal of extradural analgesia ( EDA ) and oxytocin ( OT ) during labour. The sample was divided into three groups: OT group ( n=9 ) , OT plus EDA group ( n=20 ) and control group ( n=18 ) . The research workers monitored the temperature of the babes at 5, 10, 20 and 30 proceedingss after the neonate was placed skin-to-skin on the female parent ‘s thorax and covered with cover. They found that the babies whose female parents received EDA during labour their temperature increased foremost but remain same in comparing to OT and control group, which the tegument temperature increased significantly. Bystrova, et al. , ( 2007 ) investigated the effects of bringing ward patterns and early Suckling on maternal axillary and chest temperatures during the first 2 hours postpartum and related them to infant ‘s pes and alar temperatures. A sample of 176 mother-infant braces was randomized as follows: skin-to-skin contact group ( n=44 ) , which involved bare babies lying prone on their female parent ‘s bare thorax ; mother ‘s arm group ( n=44 ) , which involved appareled babies lying prone on their female parent ‘s thorax, and babies who were dressed and kept in the baby's room ( n=88 ) . Maternal alar and breast temperatures, babies ‘ axillary, and pes temperatures were measured at 15-minute intervals from 30-120 proceedingss after birth. The fluctuation in chest temperature was highest in female parents in the skin-to-skin group and lowest in female parents of babies who were placed in the baby's room. A positive relationship was found between the maternal alar temperature and the infant pes and alar temperature 90 proceedingss after the start of the experiment in the skin-to-skin and female parent ‘s weaponries group. No such relationship was established in nursery group. In add-on, foot temperature in babies from the skin-to-skin group was 2oC higher than those babies from the female parent ‘s weaponries group. Bergstrom et al. , ( 2006 ) investigated the immediate maternal thermal response to skin-to-skin attention of newborn. In a sample of 39 female parents, the research workers measured the maternal tegument and alar temperatures instantly before skin-to-skin contact, so every 2minutes for 20minutes and eventually 10minutes after taking the newborn. They besides, measured the newborn ‘s brow, alar temperatures instantly before skin-to-skin contact, and twice after originating skin-to-skin, followed by a measuring 10minutes after newborn has been removed. Researchers found a positive relationship between maternal tegument temperatures in response to skin-to-skin contact, as a rapid thermic response established in maternal chest tegument instantly after skin-to-skin contact. It rose by o.5Celcius grade on norm the first 2minutes after skin-to-skin contact and dropped by 0.5Celcius grade 10minutes after newborn has been removed. Maternal alar temperature besides, raised 2minutes afte r induction of skin-to-skin but stayed changeless 10minutes after removed of the newborn from skin-to-skin place. Anderson ( 2003 ) examined the relationship between early skin-to-skin contact and breast-feeding and found that skin-to-skin contact had positive effects on breast-feeding. In add-on, Anderson ( 2003 ) found that skin-to-skin contact improved infant-maternal bonding. Luclington ( 2004 ) discussed the positive physiological effects of kangaroo female parent attention ( KMC ) on babies ‘ temperature, weight, bosom rate and respiratory rate. The KMC is another nomenclature that describes skin-to-skin contact. Sloan ( 1994 ) found that babies who received KMC were less likely to develop pneumonia compared to the babies who did non have KMC. Tessier ( 2003 ) reported that the babies who received uninterrupted KMC had higher IQ degree compared to the other babies who did non have KMC. Johnston ( 2003 ) research showed that babies who received KMC demonstrated less hurting and Charpak ( 2005 ) showed that babies who receive KMC were discharged earlier than babies who did non have KMC . A Meta-analysis of 23 surveies was done by Mori, Khanna, Pledge and Nakayama ( 2009 ) to analyze the physiological effects of skin-to-skin contact on the newborn. Consequences of this analysis showed that skin-to-skin contact had positive effects on the neonate ‘s bosom rate and organic structure temperature. However, no relationship was found between skin-to-skin contact and the neonate ‘s O impregnations ( Mori et al. , 2009 ) . In drumhead, research on skin-to-skin contact indicates that this pattern has several benefits for both the female parent and the baby. Some of these benefits include ordinance of the baby ‘s organic structure temperature, increasing maternal-infant bonding, and bettering breast-feeding chances.Design:A descriptive, non-experimental design will be used to measure the perceptual experience of labour room nurses about skin-to-skin contact between the female parent and her neonate.Sample:The trying method that we will utilize in choosing our topics is convenience trying. The sample will include nurses who work in the labour suites of authorities infirmaries including Salmaniya Medical Complex and Jidhafs Maternity Hospital. The sample will dwell of 50 labour room nurses available on a indiscriminately selected twenty-four hours and displacement. The sample will be drawn from the two aforesaid infirmaries as follows: Jihafs Maternity Hospital ( n=20 ) , and Salmaniya Medical Comple x ( n=30 ) .Standards for inclusion of sample:The sample for this survey will dwell of labour room nurses working in authorities infirmaries in Bahrain. Nurses take parting in this survey must hold at least five old ages labour room experience. Bahraini and non-Bahraini nurses will be included. Nurses with Associate Degree or Bachelors of Science Degree will be included.Data bite instrument:A self-report questionnaire consisting of 12 inquiries on skin-to-skin contact and four demographic informations inquiries will be used to roll up informations from the sample.Pilot survey:A pilot survey will be conducted to prove the dependability and cogency of the questionnaire. The sample for the pilot survey will dwell of a convenience sample of 10 labour room nurses from Salmaniya Medical Center. The survey questionnaire will be modified as necessary based on the consequences of the pilot survey.Data aggregation processs:Permission to carry on the survey will be obtained from the head nursing services for infirmary. Following the blessing of the survey, the main nursing officer will administer an blessing missive to the nurses who are incharge of the labour suites in the three infirmaries. The questionnaires will be manus delivered in certain envelopes to the labour room incharges of the two infirmaries who will administer the questionnaire to their staff nurses. Each one of the research workers will be responsible for presenting the envelopes to one of the three infirmaries. The topics will be given two hebdomads to finish the questionnaires and return them to the office of the incharge individual of the labour room. The nurse incharge will be asked by the research worker to remind her staff to return the envelops with the completed questionnaires to her office. The envelops will so be collected by one of the research workers.Data analysis process:The statistical bundle for the societal scientific disciplines ( SPSS-version 17 ) will be used to analyse the information. Descriptive statistics will be used to depict the sample features. Inferential statistics including Chi square will be used to analyse informations sing cognition degree of labour room nurses of skin-to -skin contact.